Social Media Networks Episodes

Aug. 8, 2025

The Future of Influencer Marketing Is NOT What You Think (492)

The boys are back (and better than ever) with a brand-new episode on what influencer marketing will look like soon (including AI).

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June 20, 2025

Marketing Survival Tips Post AI & Social (485)

Huge research uncovers the obvious. Television and "traditional media" is going obsolete, as social media revenues and watch/listen time dominates. It is indeed the end of the living room. The boys review reports from WPP and...

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March 7, 2025

Media's Death Creates Huge Opportunity for Brands (470)

The boys are back with commentary on the death of media. It's a sad case on both political spectrum. And the opportunity in the future belongs to non-media brands. Let's see what happens. In other news, more and more creators are going full AI. How...

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July 14, 2023

The Mouse Meets the Mac (384)

Disney CEO Bob Iger received an extension to stay as CEO until the end of 2026. Joe believes this is just enough time to sell the company to Apple (of course). Robert and Joe discuss what it will take to make that happen. Threads starts laying out...

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May 26, 2023

Meta to Announce Twitter Competitor Called Instaflop (377)

In this episode, Elon goes full Murdoch, trying to build Twitter into the next Fox News. Advertising continues to plummet for media companies and creators. How long will this ad recession last? There are rumors that Meta will announce a Twitter...

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June 17, 2022

Web3 and Crypto Are Only Mostly Dead (328)

Joe and Robert detail the latest Web3 and crypto bad news. But could now be the very best time to invest your time and talent? Canada unleashes a controversial law that seems like way more problem than solution. Facebook engages in another rug pull....

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June 10, 2022

Social Audio, SPACs and Mamby Pamby Land (327)

As the boys dive head first into Mamby Pamby Land, they discuss whether Elon is hot or cold for Twitter. Is social audio dead? And how about SPACs for that matter? A new creator-friendly search engine is born, and yet another social-token player...

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May 27, 2022

DarkWing84 & Other Marketing Conspiracies (325)

Is Seth Green's missing BAYC NFT an actual thing, or is it part of a larger marketing conspiracy. Conan sells Team Coco to SiriusXM for $150 million. Will we see more? Absolutely. Politicians gang up against Google and Facebook over antitrust...

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May 20, 2022

The Webby Award-Winning Episode (324)

This episode could be our ticket to Webby fame. You'll just have to listen to be sure. We, of course, go through the latest Twitter disaster that is Elon Musk, and then detail the new THE Spotify NFT integration. All that, and Netflix is getting into...

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April 29, 2022

Marketing Is Marketing (321)

The Elon/Twitter saga continues. Joe and Robert break down the real reason why Elon is trying to buy Twitter. Ad spending is mostly up at MSFT, Meta and Google. Is this the golden age of advertising? The subscriber model is getting a lot of hate...

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April 22, 2022

When Everything Is Sponsored Content (320)

While the Elon Musk/Twitter saga rages on, Robert and Joe cover major changes (or not) in the native advertising/sponsored content industry. In other news, Netflix's subscriber loss is a warning sign for streaming paid media. And...Rolling Stone goes...

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April 15, 2022

It's CNN Minus (319)

It's breaking news time as Joe and Robert discuss Elon Musk's intent to purchase Twitter. CNN+ looks more like CNN minus as the new project begins cutbacks after barely starting. Coinbase will partner with BAYC on a film project. Robert is not...

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April 8, 2022

Web3 Will Be More Centralized Than You Think (318)

Robert and Joe discuss what happens to Twitter now than Elon put one percent of his net worth into the company. Podcasting is down, but is that a problem? And the boys predict that Web3 will soon be dominated by a centralized player. Is that bad?...

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March 4, 2022

TikTok Goes Ted Talk (313)

This week we discuss the Russia/Ukraine conflict and the impact on crypto and media coverage. M&A continues to go crazy as Epic Games buys Bandcamp. Elsewhere, Salesforce goes NFT and their employees revolt. And as expected, TikTok announces the...

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Feb. 25, 2022

A Web3 Special Episode: Marketing - Media - Metaverse (312)

In this very special #ThisOldMarketing episode, Joe and Robert take a deep dive into the Web3 universe. They cover: - The evolution from Web1 to Web2 to Web3. - The pushback against Web3 and tokens. - Examples of what's working and what isn't. -...

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Jan. 28, 2022

Influencer or Content Creator? Survey says... (308)

Neil Young gives the finger to Spotify, while influencers and content creators fight for naming rights. In today's episode, . Will it work and does it matter? And...right-wing commentator Do they have the right, and what's the long-term play? We...

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Jan. 14, 2022

LinkedIn Goes ALL IN with Journalism (306)

Paid subscription companies are going M&A crazy, while LinkedIn starts to take B2B media seriously.

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Dec. 31, 2021

2021 Content Creation Year in Review (304)

Joe and Robert go through the top stories of 2021, from NFTs to media buys to (of course) Clubhouse.

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Dec. 24, 2021

NFTs, Advertising and Football Collide (303)

Buzzfeed and Forbes get SPACish while the UK advertising police tries to corral Arsenal's token launch.

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Dec. 17, 2021

Social Platforms Burn Content Creators (302)

Another two examples of how social media platforms are throwing content creators to the curb.

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Dec. 10, 2021

New Strategy - Stop Producing Social Media Content (301)

Is it possible that stopping social media content production could help, not hurt, your business? Lush gives it a try. Plus Marriott NFTs and a big announcement.

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Oct. 29, 2021

The Platform Wars Heat Up (295)

Big earnings week for Snap, Google, Twitter, Spotify and more. The news? Apple's privacy rules are making a big impact on all the platforms.

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Oct. 22, 2021

Donald Trump Launches TRUTH Social (294)

Crazy news week. The former President launches a social network inside a SPAC, and rumors swirl around PayPal buying Pinterest. Plus, a new martech report tells all.

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Oct. 8, 2021

Facebook Conspiracy Theories (292)

Oh yes...Joe and Robert have a number of conspiracy theories that may be but are most likely not true about our favorite company we love to hate...Facebook.

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