Special Episodes Episodes

This is the last special solo episode for a while. Thankfully, Robert and Joe will be back next week to make nonsense about marketing and content news. But today’s episode is something a little different. In 1937, Napoleon Hi...

In this solo episode of This Old Marketing, Robert dives headfirst into the uncomfortable - and increasingly urgent - tension at the heart of modern content strategy: Can we still create truly human content, full of nuance, v...

Get ready for this special episode that you needed to hear years ago. Let me say this plainly: Working for someone else is the riskiest thing you can do right now. For decades, we believed that a "good job" was the ultimate s...

This week Robert flies solo (Joe’s busy revolutionizing dairy on the blockchain) to ask a question: What if slower is the new smarter? After riffing on OpenAI’s burnout‑induced shutdown, he unveils a sneak peek of his upcomin...

Special episode breaking down the state of content creators, content entrepreneurs and how marketers fit in. Including: The Rise of Creators in 2025 Renting vs. Owning The TikTok Effect Community as Currency Revenue Mix How to Get Rich as a Creator ...

A very special episode on what makes a successful content marketer or content creator. Robert and Joe talk about what works today to successfully build and monetize an audience with these five keys. 1. For marketers, setting a clear goal up front -...

Another very special episode of This Old Marketing...this time, without Robert Rose. Yes...this episode features Joe Pulizzi talking about unconventional content marketing strategies for 2025. Joe discusses how to leverage ChatGPT for persona...

A special This Old Marketing podcast episode featuring the one and only Robert Rose (with no Joe Pulizzi).  In this special solo episode, Robert takes a deep dive into the state of marketing as we approach the end of 2024. As marketers, we’ve...

In this special episode Robert and Joe ask each other four secret questions. The answers will surprise you. The boys cover investing, travel, biggest regrets, bigger dreams and what's next in marketing and beyond. ----- This week's sponsor: With...

A #ThisOldMarketing mid-year special episode where Joe and Robert cover what marketers and content creators should be paying attention to, including: Creating Too Much Content (and not enough activation) AI in Content Taking Your Email Newsletter...

Yes indeed! Joe and Robert retrieve their broken crystal balls for another amazing episode of failed predictions.

In this very special 300th Anniversary show, Robert and Joe answer 10 audience questions covering all the things, with a surprise introduction from Gary Busey.

A very special Thanksgiving episode where Joe and Robert answer seven earth-shattering questions, including what content marketing trends are on the horizon, and content creation pet peeves.

In this very special Content Marketing World episode, Joe and Robert break down their keynote presentations, talking about the opportunities in the creator economy, for content entrepreneurs and for content marketing professionals.

This Old Marketing will never be the same. This episode is taken over by Jay Acunzo who goes through this history, process and success (and failures) of This Old Marketing.

In this special Turkey Day episode, Joe and Robert cover some touchy brand communication issues and how "the vid" has accelerated major changes in content marketing.

Joe and Robert bring out the crystal balls to discuss the future of in-person events, the growth of martech, who will be acquired next year, and will the Browns make the playoffs.

In this very special episode, Joe and Robert talk about Content Marketing World's 10 years, the changes in content marketing, and what should happen to the industry. They also throw in a couple news stories about TikTok, Google and talk Browns/Cowboys.

Content Marketing with PNR (Pulizzi and Rose)

Content Marketing with PNR (Pulizzi and Rose)

Content Marketing with PNR (Pulizzi and Rose)

Content Marketing with PNR (Pulizzi and Rose)

Content Marketing with PNR (Pulizzi and Rose)

Content Marketing with PNR (Pulizzi and Rose)