Episodes

Nov. 26, 2020

250: Thanksgiving Episode & A Trick Moment for Brands

In this special Turkey Day episode, Joe and Robert cover some touchy brand communication issues and how "the vid" has accelerated major changes in content marketing.

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Nov. 12, 2020

249: Beyonce, New York Times and Morning Brew (Oh my!)

Joe and Robert dig through the recent Morning Brew acquisition, pick apart the New York Times digital subscription model, and wonder why Philip Kotler started a blog.

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Oct. 29, 2020

248: The Greatest Marketing Predictions Episode Ever (2021 version)

Joe and Robert bring out the crystal balls to discuss the future of in-person events, the growth of martech, who will be acquired next year, and will the Browns make the playoffs.

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Oct. 15, 2020

247: Why Netflix Would Buy AMC (and why that's important)

The streaming wars have begun. Disney has committed to it. Amazon and Apple are dabbling in it. But Netflix owns it. An AMC purchase could be how it levels up.

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Oct. 1, 2020

246: The Future of Content Marketing, TikTok and Football

In this very special episode, Joe and Robert talk about Content Marketing World's 10 years, the changes in content marketing, and what should happen to the industry. They also throw in a couple news stories about TikTok, Google and talk Browns/Cowboys.

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Sept. 17, 2020

245: Why the TikTok Deal Will Absolutely Happen

Yes, the TikTok deal will happen. Joe and Robert explain why. Facebook is getting into the email business. Of course, that's got to be good, right?

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Sept. 3, 2020

244: Facebook Cleans Up Political Ads...But that's Not the Problem

Robert and Joe break down Facebook's political ad decision, but calls for more to be done on the organic side. LEGO leverages product development and Mattress Firm goes all content.

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Aug. 20, 2020

243: Rented Land and Native Advertising Disaster

Media companies are divesting of major real estate around the country, Washington Post pins their hopes on native advertising, and creators at TikTok don't know where to go.

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Aug. 6, 2020

242: TikTok, the Nike Ad and Surprising Acquisitions

Joe and Robert unravel the enigma that is the TikTok acquisition by Microsoft, and then roll into the multiple M&A deals and closings that are rocking the industry.

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July 23, 2020

241: Double Down or Diversify? That Is the Question

While Coca-Cola begins killing zombie brands in favor of old standbys, companies like The New York Times are diversifying like crazy. Who's right?

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July 9, 2020

240: Social Media Is Out to Destroy Us

While Facebook and TikTok are having major challenges (to say the least), where are marketers to go?

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June 25, 2020

239: Who's Going to Be the Netflix of Business Content?

This episode features the changing virtual events model, a new content brand from the Girl Scouts, and promising guesses for the Netflix of business content.

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June 11, 2020

238: Is Your Social Media Your Property?

Content Marketing with PNR (Pulizzi and Rose)

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May 14, 2020

236: The Media Business Killed Itself

Content Marketing with PNR (Pulizzi and Rose)

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May 1, 2020

235: Prepare for a Turnaround with these Marketing Tips

Content Marketing with PNR (Pulizzi and Rose)

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April 16, 2020

234: Why Invest in Marketing Now (Before It's Too Late)

Content Marketing with PNR (Pulizzi and Rose)

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April 3, 2020

233: Can Media Companies Survive Coronavirus?

Content Marketing with PNR (Pulizzi and Rose)

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March 27, 2020

232: What Marketers Need to Do During Lockdown [SPECIAL EPISODE]

Content Marketing with PNR (Pulizzi and Rose)

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March 20, 2020

231: Making Sense of a Crazy Week...plus Could Apple Buy Disney?

Content Marketing with PNR (Pulizzi and Rose)

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March 13, 2020

230: Marketing at a Social Distance [SPECIAL EPISODE]

Content Marketing with PNR (Pulizzi and Rose)

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March 9, 2020

229: Salesforce, Mailchimp Buy Media Properties

Content Marketing with PNR (Pulizzi and Rose)

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Feb. 24, 2020

228: The Real Story Behind Facebook's Fact-Checking Plan

Content Marketing with PNR (Pulizzi and Rose)

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Feb. 10, 2020

227: Ranking the Best & Worst Super Bowl Ads of 2020

Content Marketing with PNR (Pulizzi and Rose)

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