Marketing automation company Hubspot launches a new podcast network, while Joe and Robert fight some more about Clubhouse and NFTs.
Joe and Robert argue again about the future of NFTs and social audio. And then, there's Verizon, and hoping they will find a content strategy.
Content studios from big brands are moving from Content Marketing 1.0 to 2.0 by focusing on consistent delivery plus heavy promotion. So many companies forget about the promotion part.
Recent data show advertising is on the rise, both brand advertising and influencer advertising. Where do we go from here? Plus, MSFT is no go on Discord. Is Clubhouse next?
After a bit of practice, online casino DraftKings has created a content marketing juggernaut. That, plus NFTs, Clubhouse and more.
The boys get contentious over the new Facebook leak and argue over the valuation of Clubhouse.
Not to be outdone, it seems every tech company wants to take on Clubhouse. Well, here comes LinkedIn and Spotify. Plus, more NFT talk (of course).
ROKU goes big with marketing services while MEL magazine puts itself up for sale. But can a custom magazine do that? And then there's Yahoo Plus.
Facebook launches seductive new program for content creators, while Charmin gets into the NFT race with a TP NFT.
Joe and Robert quarrel over the future of NFTs...plus, other more boring news of the week included.
Twitter's in the news again, with their push forward with their "Super Follows" program as well as a bigger push into Spaces. Plus...Roku, Facebook and Google (oh my!)
More talk about Facebook, this time how they ripped the hearts out of the Australian press...and soon the rest of media throughout the world. Also...we all see it.
Big news this week out of Australia, where social media giant Facebook removes all news media sources from its platform. In the end, it was inevitable.
Joe and Robert discuss the best and worst of the Super Bowl Ads...plus...Twitter and Facebook take direct aim at Clubhouse. Is time running out?
Big news this week, with tech player Hubspot buying SMB newsletter the Hustle...plus...big rants.
A crazy media news week starts with the "Spac"ification of media companies and ends with Twitter getting into the newsletter business. Oh, and don't forget GameStop.
Big news from Forbes this week as they kick off their "journalist entrepreneur" newsletter program, while Apple mulls over copying Spotify.
Big news this week with big tech and social media taking down Parler, while, according to Edelman, businesses are now most trusted entity in the world. God help us all.
We just had a quarter of content asset acquisitions in a week, including the likes of Travel + Leisure, The Penny Hoarder, Marque and more. Have we hit our peak or is there still room for opportunity?
This Old Marketing will never be the same. This episode is taken over by Jay Acunzo who goes through this history, process and success (and failures) of This Old Marketing.
Facebook and the FTC get heated, the local news desert is a real thing (and has a solution), and KFC heats up winter with Mario Lopez and a side of biscuits.
In this special Turkey Day episode, Joe and Robert cover some touchy brand communication issues and how "the vid" has accelerated major changes in content marketing.
Joe and Robert dig through the recent Morning Brew acquisition, pick apart the New York Times digital subscription model, and wonder why Philip Kotler started a blog.
Joe and Robert bring out the crystal balls to discuss the future of in-person events, the growth of martech, who will be acquired next year, and will the Browns make the playoffs.