Content Marketing Podcast Episodes

This week we discuss the Russia/Ukraine conflict and the impact on crypto and media coverage. M&A continues to go crazy as Epic Games buys Bandcamp. Elsewhere, Salesforce goes NFT and their employees revolt. And as expected, TikTok announces the...

This week we discuss the Russia/Ukraine conflict and the impact on crypto and media coverage. M&A continues to go crazy as Epic Games buys Bandcamp. Elsewhere, Salesforce goes NFT and their employees revolt. And as expected, TikTok announces the move to 10-minute videos. What's next? Infinity. Rants and raves include NFTs for access and a podcasting toy for white guys. Links this Episode: Attend CEX - Creator Economy Expo Tweet regarding Russian Media Russia's Propaganda Machine Epic Games B...

In this very special #ThisOldMarketing episode, Joe and Robert take a deep dive into the Web3 universe. They cover: - The evolution from Web1 to Web2 to Web3. - The pushback against Web3 and tokens. - Examples of what's working and what isn't. -...

In this episode Joe and Robert run through the Super Bowl ad winners and losers. There may be some surprises. Spotify buys more and more podcast companies as it makes a business model shift. And Binance, of all companies, takes a $200 million dollar...

The boys cover the ongoing Spotify/Joe Rogan saga, while Robert's new book title should be "Epic Marketing Rant." The continuing soap opera at Spotify calls into question the editorial control needs of a platform. And yes, platform also means media company. . Was this the right thing to do?

The Spotify/Joe Rogan situation seems to be gaining momentum as for Apple pastures. , while product analytics company as the M&A market heats up. In rants and raves, Robert . Joe comments on the , and . Robert's book recommendation: . ---------...

Neil Young gives the finger to Spotify, while influencers and content creators fight for naming rights. In today's episode, . Will it work and does it matter? And...right-wing commentator Do they have the right, and what's the long-term play? We...

MSFT is buying out the gaming world while a Web3 fight ensues online and we want in.

Paid subscription companies are going M&A crazy, while LinkedIn starts to take B2B media seriously.

Yes indeed! Joe and Robert retrieve their broken crystal balls for another amazing episode of failed predictions.

Joe and Robert go through the top stories of 2021, from NFTs to media buys to (of course) Clubhouse.

Buzzfeed and Forbes get SPACish while the UK advertising police tries to corral Arsenal's token launch.

Another two examples of how social media platforms are throwing content creators to the curb.

Is it possible that stopping social media content production could help, not hurt, your business? Lush gives it a try. Plus Marriott NFTs and a big announcement.

In this very special 300th Anniversary show, Robert and Joe answer 10 audience questions covering all the things, with a surprise introduction from Gary Busey.

A very special Thanksgiving episode where Joe and Robert answer seven earth-shattering questions, including what content marketing trends are on the horizon, and content creation pet peeves.

Current marketing NFT strategies are all short-sighted stunts. The next wave will be about utility. Let's get there fast.

Could the next subscription model for marketers and media companies rely on the token? Uh, pretty much yes.

Facebook's move to Meta might seem like a PR move, but Zuckerberg wants to create the IOI of the metaverse and this is step one.

Big earnings week for Snap, Google, Twitter, Spotify and more. The news? Apple's privacy rules are making a big impact on all the platforms.

Crazy news week. The former President launches a social network inside a SPAC, and rumors swirl around PayPal buying Pinterest. Plus, a new martech report tells all.

If you read the headlines, you might think that the creator economy is failing. That couldn't be further from the truth.

Oh yes...Joe and Robert have a number of conspiracy theories that may be but are most likely not true about our favorite company we love to hate...Facebook.

In this very special Content Marketing World episode, Joe and Robert break down their keynote presentations, talking about the opportunities in the creator economy, for content entrepreneurs and for content marketing professionals.